Put Your Channel in the Right Hotel Rooms
Add your channel to a hotel-only marketplace where availability is controlled by country, property and commercial agreement. COTT.TV protects the stream and reports distribution inside the platform.
€0
IP Stream Ingest
€0
Marketplace Listing
20–35%
Typical Added Margin
Why Content Providers Choose Us
Grow Your Audience Through Hospitality Distribution
The COTT TV Marketplace Channel Partner Program gives television content providers a direct route to hotels using the COTT.TV platform. Each channel is offered only in countries covered by the relevant distribution rights and only to entitled business customers.
Standard IP stream ingest and marketplace listing are free. COTT.TV normally adds a 20–35% distribution margin to the provider price. If a channel cannot supply an IP stream, any required technical work is scoped and priced separately before integration. Commercial terms, reporting and security requirements are agreed with each provider.
We work with news channels, entertainment networks, sports broadcasters, children's programming providers, music channels, documentary networks, and lifestyle content creators. A channel may serve a specialist audience or a broad international one. In either case, the hotel decides whether to subscribe, while COTT.TV enforces the applicable territory and device rules.
The Hospitality TV Opportunity
COTT.TV gives broadcasters a controlled route into hotels without turning the channel into a standalone consumer product. Availability and pricing can be managed by country and by customer agreement.
€0
Standard IP Ingest
No technical ingest fee when the channel supplies a compatible, reliable IP feed.
€0
Marketplace Listing
Listing in the COTT.TV channel marketplace is included under the standard partner model.
20–35%
Typical Added Margin
The commercial margin is agreed around the broadcaster price and intended distribution model.
By country
Territory Control
Hotels can activate only the channels licensed and priced for their market.
How the Partnership Works
A straightforward process to get your channels into hotels across Europe.
Apply
Submit your application with channel details and content information.
Review & Agree
Our team evaluates fit, discusses terms, and finalizes the partnership agreement.
Integrate
We handle the technical setup, stream ingestion, EPG mapping, and quality testing.
Earn
Your channels go live across our network. Track performance and earn revenue.
Benefits for Content Providers
COTT TV Marketplace gives you everything you need to monetize your content in the hospitality sector, without building the infrastructure yourself.
Guaranteed Premium Placement
Your channels are placed in curated categories optimized for guest discovery. No buried listings.
Revenue Share Model
Earn recurring revenue every time a hotel subscribes to your channel. Transparent reporting.
Zero Distribution Costs
We handle CDN delivery, transcoding, EPG integration, and 24/7 stream monitoring at no cost to you.
Viewership Analytics
Access detailed dashboards showing views per country, per property, peak times, and audience demographics.
Licensing Simplification
We manage hospitality-specific licensing across multiple jurisdictions so you can focus on content.
Standard Commercial Framework
€0
IP Stream Ingest
€0
Marketplace Listing
20–35%
Typical Added Margin
Country
Rights Control
B2B
Hotel Distribution
Protected
Platform Delivery
Final pricing, territory, technical delivery and reporting are documented with each provider before a channel is made available.
What We Look For in Channel Partners
We curate our marketplace to ensure every channel adds value for hotel guests. Here's what makes a great fit.
Quality Content
- HD or Full HD broadcast quality
- 24/7 live programming schedule
- Professional production standards
- Regular content updates
Licensing Ready
- Rights for commercial/hospitality use
- Multi-territory licensing capability
- GDPR and EU regulatory compliance
- Clear content ownership
Technical Capability
- Reliable stream source (HLS/RTMP/UDP)
- Electronic Program Guide (EPG) feed
- Channel logos and metadata
- Responsive technical team
Don't meet every requirement? Apply anyway, we work with partners to get channel-ready.
Apply to Become a Channel Partner
Fill out the form below and our content partnerships team will contact you within 2 business days to discuss how we can work together.
Have Questions About the Partner Program?
Our content partnerships team is here to help. Reach out directly for a conversation about how your channels can reach the hospitality market.