About COTT Electronics

COTT Electronics Poland Sp. z o.o. is the Warsaw-based technology company responsible for COTT.TV. The platform is built for hotels, resorts and serviced apartments that need one practical system for room television, guest information and digital services.

A property can use the cloud service or a dedicated on-premise deployment. COTT.TV runs directly on compatible LG, Philips, Vestel and Samsung hospitality televisions. Other televisions can use a preconfigured COTT set-top box. We check the exact model, firmware and hotel profile before rollout.

Licensed channels are offered only inside the COTT.TV platform and are controlled by country, property, room and device rights. Hotels can manage their television experience, information pages, services and AI concierge from a central administration interface.

COTT.TV combines live television, property information, guest services, content controls, device administration and an AI concierge in one hotel-facing platform. Multi-property operators can manage separate hotels from one commercial account while each property keeps its own rooms, content and branding.

The delivery route is selected property by property. Cloud deployment keeps infrastructure light; an on-premise appliance can combine middleware, local media and broadcast reception where internet resilience or local channel sources make that the better design. A set-top box is used only when the existing television cannot run a validated native application.

Ellia is the guest-facing AI concierge within COTT.TV. It answers from information approved by the property, such as hotel services, policies, opening hours and local recommendations. This keeps answers relevant to the hotel and gives staff one place to maintain the source material.

Learn more about Ellia® AI →

COTT.TV holds approved-supplier status with several of the world's largest hospitality groups, including Marriott, Hyatt, Radisson, Wyndham, and MGM. This means our platform has been vetted against each brand's technical, security, and operational standards, and meets the requirements for deployment across their global property portfolios.

Approved-supplier status gives hotel operators confidence that COTT.TV has passed rigorous evaluation covering data security, system reliability, guest experience quality, and integration capabilities with brand-standard PMS and CRM systems.