Ellia® AI Guest Concierge
A multilingual AI assistant built into the in-room TV. Ellia speaks 35 languages, handles guest requests instantly, and turns every interaction into actionable data for your team.
How Ellia Works
Ellia is an AI layer that runs on top of the COTT.TV platform. When a guest turns on the TV, Ellia detects their preferred language (via PMS data or manual selection) and presents a conversational interface alongside the standard TV experience.
Powered by natural language processing, Ellia understands free-text questions and responds with property-specific answers. Requests that require human action — such as room service orders or maintenance requests — are routed to the appropriate hotel department via the admin panel or PMS integration.
All interactions are logged and aggregated into an analytics dashboard, giving hotel management visibility into guest needs, common complaints, and service bottlenecks.
For Guests
Ask anything, in any language
Guests interact with Ellia in their native language — 35 languages supported with natural language understanding. No awkward phrasebooks or language barriers.
Instant answers, 24/7
Restaurant hours, spa availability, local recommendations, checkout procedures — Ellia answers immediately without guests needing to call the front desk.
Request services from the TV
Extra towels, room service, late checkout, taxi booking — guests make requests through a conversational interface right on the TV screen.
Share feedback in the moment
Ellia prompts guests for feedback during their stay, not just at checkout. Issues are flagged to staff in real time so they can be resolved before the guest leaves.
For Hoteliers
Reduce front desk calls by up to 40%
Routine questions — WiFi passwords, breakfast times, minibar menus — are handled by Ellia, freeing your staff for higher-value guest interactions.
Actionable guest insights
Ellia aggregates requests, complaints, and feedback into a dashboard. Spot trends (e.g., repeated towel requests on floor 3) and fix systemic issues.
Drive ancillary revenue
Ellia can proactively suggest spa treatments, restaurant reservations, or room upgrades based on guest profile and timing.
Zero training required
Ellia is pre-configured with your property's information during onboarding. Updates to menus, hours, or services sync automatically from the admin panel.
35 Languages Supported
Ellia communicates fluently in English, German, French, Spanish, Italian, Portuguese, Dutch, Polish, Czech, Slovak, Hungarian, Romanian, Bulgarian, Croatian, Serbian, Slovenian, Greek, Turkish, Arabic, Hebrew, Russian, Ukrainian, Japanese, Korean, Mandarin Chinese, Thai, Vietnamese, Indonesian, Malay, Hindi, Swedish, Norwegian, Danish, Finnish, and Estonian.
Language detection is automatic via PMS reservation data or manual guest selection on the TV.
Part of the COTT.TV Platform
Ellia is included with every COTT.TV Cloud subscription at no additional cost. It works alongside live TV, VoD, room service, advertising, and all other platform features. No separate hardware, no separate contract, no additional per-room fee.
See Ellia in Action
Request a personalized demo to see how Ellia can transform guest interactions at your property.